IESEG Expertise Center for Database Marketing
PhD Candidate

The IESEG Expertise Center for Database Marketing (IESEG-ECDM) (Lille, France) is searching for a PhD candidate in the field of database marketing in collaboration with the largest e-tailer in France. The research group aims to establish durable research collaborations between academics active in research in the fields of database marketing, customer intelligence or analytical CRM, and businesses in need of solutions related to one of these topics. The objective is to establish synergetic, innovative projects, offering novel academic sound solutions to real-life business needs related to database marketing. More information on the IESEG-ECDM is found on:

CONTENT OF THE PhD: The content of the PhD will be defined in the field of database marketing in correspondence with the needs of the business partner and the supervisors of the PhD candidate in order to find an innovative business relevant research project with high potential to get published in international peer-reviewed journals. The aim is to obtain the degree of PhD after 3 years.

- Interest to do high-quality academic research with a clear added value for business in an international environment.
- High motivation to collaborate with the largest e-tailer of France.
- Programming skills of SAS/Base, SAS/Macro, SAS/Stat, SAS/IML and SQL are required.
- Obtained an MSc in Marketing Analytics, Data Mining, Text Mining, Statistics or Computer Science is a plus.
- Fluent in French and English.
- Notions of R, Matlab, C++ or Java are a plus.

WORKING CONDITIONS OF THE PhD Candidate: The PhD student will work under the conditions of a Cifre contract for a period of 3 years starting September, 1 2012. More information on the working conditions and the salary ranges are found via:

SUPERVISION OF THE PhD CANDIDATE: The PhD student will be supported by the members of the IESEG-ECDM, i.e. Prof. dr. Kristof Coussement, Prof. dr. Koen De Bock and Prof. dr. Nathalie Demoulin, surrounded by their international research network. More information on their publications is found on:

INTERESTED?: Please send your curriculum vitae to Prof. dr. Kristof Coussement via: or do not hesitate to contact him via email or Skype KCoussement for an informal chat.

Posted 5/xx/12